Case Study


An Award-winning Tool for Teachers

The Challenge

Monica Brady-Myerov, a 25-year veteran public radio journalist and host who served as Senior Reporter and Assistant Managing Editor at WBUR in Boston, decided to leave her job and start a company that would bring public radio to the classroom. The initial idea was incubated at LearnLaunchX and the initial result was an MVP, which took the form of a basic WordPress site.

Listenwise came to Firefield to take their product to the next level — they were ready to bring a full-fledged product to market and start selling to schools and districts.

The Work

We evaluated their MVP, listened to their ideas, needs, and plans for the future. While Listenwise had a wealth of curated content and resources for teachers, they needed a way to manage their content and bring interactive tools to teachers and their students. We got to work planning out the system architecture, feature lists, and user experience.

We built a Ruby on Rails application that would grow along with the company, working closely with Listenwise every step of the way.

We launched Listenwise over the summer of 2014 as a free site that provided current event and lesson plans to teachers, as well as Listenwise PREMIUM, a subscription-based service for schools. In addition to showcasing their excellent content, the tool allowed teachers to manage their classrooms, create assignments, and track student’s progress.

The Result

Since it’s initial launch, we’ve continued to work with Listenwise, helping them scale, add new features, foster partnerships, and respond to user feedback. Listenwise has won numerous awards, including MassTLC’s Most Innovative Education Technology of 2014, TASA’s Innovation Zone Award, and SIIA Innovation Incubator’s Most Likely to Succeed and was the Runner Up for the Teachers Choice’s award. Recently, Listenwise presented at SXSW, announced a partnership with NPR, and has been named an SIIA Education CODiE Award Finalist for the Best ESL, ELL or World Language Acquisition Solution.

We continue to work with Listenwise as their design and technology partner to build the business and bring even more exciting educational tools and resources to teachers and students.

“Firefield is a great partner in fulfilling our product vision. They really know how to work with startups! We count on Firefield as an agile, collaborative development partner who also hits their deadlines.”

Monica Brady-Myerov
Founder and CEO, Listenwise
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